Shoptimizer - The Fastest WooCommerce Theme

Shoptimizer - The Fastest WooCommerce Theme v2.3.1

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Optimize your WooCommerce store for speed and conversions with Shoptimizer
Shoptimizer is a FAST WooCommerce theme that comes with a ton of features all designed to help you convert more users to customers.

The fastest eCommerce theme - Speed is essential — a delay of even miliseconds equals lost orders. We've benchmarked Shoptimizer against the most popular WooCommerce themes in the industry.
  • For conversions: Research has shown that even a one second delay equals a 7% reduction in conversions. This is real money for online businesses — speed has become a vital factor.
    Better SEO rankings: Organic search is a huge part of most business’s performance, as well as a critical component of the buyer funnel and ultimately getting users to complete an engagement.
  • Faster than the competition: We've benchmarked Shoptimizer against five of the leading WooCommerce themes. See how it stacks up in terms of performance, speed and the first meaningful paint time.
Minified and Critical CSS created automatically!
Shoptimizer includes speed related theme options which include automatic minification of the main CSS file for super fast loading. Also, it dynamically creates a 'critical CSS' stylesheet so that it loads almost instantly the contents of a user's viewport. This critical CSS gives an impression of immediate interaction with your site with no waiting — a huge conversion milestone for eCommerce businesses.

Incredible speed scores!
Running Shoptimizer through Google's Lighthouse audit results in a perfect performance score with a first meaningful paint of only 630 miliseconds! Future updates to Shoptimizer will target maximum scores throughout — our goal is to make this the most optimized theme in the market.

Complete an order quicker
We've a theme option included which removes the header, footer and sidebars leaving the primary focal point of the checkout — the payment details form. This distraction-free checkout leads to better conversions and we've included a facility to add trust badges and a testimonial for reassurance.

Request a callback feature
While researching eCommerce conversions we came across an interesting case study of a site which replaced its phone number with a 'Call me back' option and experienced a dramatic uptick in sales. We've included this feature in Shoptimizer as it's especially important for stores selling high-value but relatively complex products and customers may need more information before purchasing.

Additional product information
A research study has shown that 64% of users begin thinking of shipping costs on the product page and 61% of users have abandoned orders in the last quarter because of the extra costs. Baymard's research has shown that crucial information like this should be placed below the product buy button where it is easily seen.

Sticky product details on scroll
When scrolling down an individual product a sticky bar keeps the product thumbnail, title, price and add to cart button in view encouraging conversions on long single product pages with lots of content.

Use trust badges at crucial stages
It's essential that a buyer feels reassured at this stage, especially if they are buying from you for the first time. Studies have shown that 18% of users have abandoned a checkout flow during the last 3 months because they didn’t trust the site with their credit card information. Shoptimizer makes it easy to include your integrated trust badges below the primary call to action button on the cart and checkout.

Include Single Product FOMOs
It's easy to include a timer sales countdown on each product along with an animated stock counter to persuade customer's to buy. This can use real data or virtual data to increase the feeling of scarcity and speed up a potential purchase.

Add slide up sales notifications

Display recent orders on your site and increase conversions by highlighting what other people are buying. Display orders in real time and increase social proof. Build a sense of urgency and expose new items to buy

Superior product category SEO

We've included an additonal field for WooCommerce categories which allow for far better SEO spidering. Now, you can add featured category text and an image to the top and additional keyword-rich copy below which will lead to far better search results placement.

A huge impact on SEO rankings

From 2018, Google have changed how they index websites. Mobile first means that the mobile version of your website becomes the starting point for what Google includes in their index, and the baseline for how they determine rankings. Mobile page speed and load time are prioritized within Shoptimizer and images are optimized for the mobile experience.
Author
zeeshaandiv
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Latest updates

  1. Version 2.3.1

    Change Log: Shoptimizer v2.3.1 Fix - Mobile menu tap event improvement. Fix - Update button on...
  2. Version 2.3.0

    Change Log: Shoptimizer v2.3.0 Performance - PHP required version bumped to 7.2.1. Performance...

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